Post by account_disabled on Nov 23, 2023 7:18:10 GMT 1
I suggest you don't try to force all your goals from UA to GA. Let what was done at UA serve as information to build a new analytical strategy. Get inspired by UA, don't copy everything. Goal migration GA introduces changes to the way goals are defined and tracked compared to UA. To properly migrate your goals, identify the key user activities you want to track in GA. Goals in GA are events of significant importance conversions.
Consider which of them you want to measure and use in other systems, e.g. Google Ads. Audience migration When migrating recipients from UA to GA , you can use available tools offered by Google or perform the entire process manually. Remember that recipients start collecting data Email Marketing List the moment it is created. Also remember about limits. In GA you can only create recipients. When migrating, use this Data continuity You won't see historical data from UA in GA. However, if you want to maintain continuity, we need to download data from UA to the data warehouse, connect it to GA and prepare appropriate reports, e.g. in Looker Studio. Be sure to check the length of the URLs in UA.
GA has a character limit for URL parameter values. This means that long addresses will be shortened. You may find that you do not pass custom parameters in the URL or some UTMs. Integrations And finally, we have integrations. At this stage, we check what tools were integrated with Universal Analytics and try to recreate these connections. Some creativity and commitment will be useful here, especially considering the bugs in the GA API. What is worth paying attention to when migrating from UA to GA in the context of selected campaign types? Migration is nothing more than a big move.
Consider which of them you want to measure and use in other systems, e.g. Google Ads. Audience migration When migrating recipients from UA to GA , you can use available tools offered by Google or perform the entire process manually. Remember that recipients start collecting data Email Marketing List the moment it is created. Also remember about limits. In GA you can only create recipients. When migrating, use this Data continuity You won't see historical data from UA in GA. However, if you want to maintain continuity, we need to download data from UA to the data warehouse, connect it to GA and prepare appropriate reports, e.g. in Looker Studio. Be sure to check the length of the URLs in UA.
GA has a character limit for URL parameter values. This means that long addresses will be shortened. You may find that you do not pass custom parameters in the URL or some UTMs. Integrations And finally, we have integrations. At this stage, we check what tools were integrated with Universal Analytics and try to recreate these connections. Some creativity and commitment will be useful here, especially considering the bugs in the GA API. What is worth paying attention to when migrating from UA to GA in the context of selected campaign types? Migration is nothing more than a big move.